Thursday, March 02, 2006

Mobile TV Predications from Modeo CEO

CommsDesign published an article yesterday quoting a speech by Michael Schueppert, president of Modeo, at the DVB World Forum in Dublin (Modeo is the Crown Castle subsidiary which is deploying a DVB-H network in the USA). Schueppert makes some interesting predictions on the future of mobile TV, such as:
* In 3 years, the global Mobile TV market will be worth $3B
* Only half of the viewers will use cellular phones to access the service
* DVB-H and MediaFlo will succeed, but T-DMB will eventually fail
* Two media formats will coexist in mobile TV: H.264/AAC, and Microsoft WMA/WMV
* Voting in TV shows will be the most powerful interactive feature of mobile TV

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