Sunday, March 23, 2008

Strand Consulting: No Business Model for Mobile Broadcast TV

CIO Magazine quotes John Strand from Strand Consulting providing a grim outlook for mobile broadcast TV services. Some of the highlights include:
  • Only Nokia and other vendors can make money from mobile TV today, because they can sell network equipment and phones.
  • Operators can't profit from mobile broadcast TV since consumers won't be willing to pay enough to make up for content costs.
  • The future of TV is on demand, so supporters of mobile broadcast TV are betting on a dying technology.

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